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Is breakfast really the most important meal of the day?

Published 30 September 2026

This newsletter was translated automatically.

Hello! Wednesday is our day for learning.

“Breakfast is the most important meal of the day.” We have heard this phrase repeated since childhood. Food and biotechnology student Anette Auväärt investigated whether it is actually true.

One fact to take with you

In a controlled study, people ate the same food both in the morning and in the evening. Their blood sugar rose more after the evening meal than after the morning meal (Morris et al., 2015). The same plate of food, but the body responded differently depending on the time of day.

Does this mean you should eat breakfast immediately after waking up? Do you really have to wait 90 minutes before drinking coffee? And does skipping breakfast slow down your metabolism? Anette tackled eight persistent breakfast myths. You can find the answers on the blog, and at the end of the article you can earn one knowledge point by answering the review questions.

Read more on the blog

Estonia’s search for the ultimate breakfast: final on October 20

If Anette’s story whetted your appetite, check out our ultimate breakfast candidates on the campaign page and put your breakfast in the spotlight too. FitQ, Stebby and restaurant Fork are searching for Estonia’s best breakfast, and the competition is entering the home stretch. On the morning of October 20, we will prepare all the recipes that made it to the final exactly as their entrants wrote them down.

The head judge of the final is superstar chef Rain Käärst, a multiple Estonian BBQ champion and World Championship silver medalist. A six-member jury will judge the finalists alongside him.

You can submit entries and place your plate under your favorites until 23:59 on October 15. The breakfast that collects the most plates—the People’s Favorite—will advance directly to the final. The prizes are provided by FitQ and Stebby. You do not need culinary school or a photo studio—a phone photo is enough. You can log in with your FitQ account; it is the same account.

Submit your breakfast

View the entries and place your plate under the best ones

Enjoy the read and have a lovely breakfast!

The FitQ and FunTastyQ Fit team